Archive for category: CEO Mindset

Stereotypes and cultural norms can dampen the interest girls have regarding math, science, and technology. Mathematicians and scientists are socially awkward men who wear glasses—at least, according to children. In our world today, the gender gap is narrowly closing due to more widespread knowledge of equality and gender equality in the workplace.  

Larry Whiteside Jr., Co-Founder, President, and a member of the  Board of Directors at ICMCP, or International Consortium of Minority Cyber Professionals, strives to achieve the consistent representation of women and minorities in the cybersecurity industry through programs designed to foster recruitment, inclusion, and retention – one person at a time. IMCP tackles the ‘great cyber divide’ with scholarship opportunities, diverse workforce development, innovative outreach, and mentoring programs. 

A Veteran CISO and former USAF Officer, Larry has 25+ years of experience building and running cybersecurity programs holding C Level Security executive roles in multiple industries, including DoD, Federal Government, Financial Services, Healthcare, and Critical Infrastructure.  

Larry also founded Whiteside Security in 2009, where he advises several corporate security executives and companies on how to make Cyber Security a number one objective to their business. He has helped CEOs and board members of private cybersecurity companies achieve their sales, marketing, and customer retention goals. 

Though he is not a Sneaker Head, Larry owns over 70 pairs of shoes! It includes both sneakers and dress shoes so, I guess you can call him a Shoe Head. He owns every color you can imagine coordinating with every outfit he might wear. They are all organized according to color. And it takes up a LOT of space because he wears a size 15 or 16, depending on the brand. 

In addition, he happens to have over 90 pairs of weird socks as well. I think MANY women can relate to that secret obsession! 

Larry attended JULO Strategy’s CEO Mindset course to get out of his own way and add value to himself and his business. He realized running a nonprofit was no different than running any other type of business. He needed to let his employees handle the tasks he usually controlled, allowing him to run the business as the CEO. Delegating certain responsibilities alleviated his stress and, as a result, the organization grew and ran more smoothly. He now dares to be more open with his volunteers, and with the right structure, he can accomplish his goals.  

We love how you are helping women and minorities in the community be included in the Cybersecurity community, Larry. We can’t wait to see what you continue to do with this nonprofit and the impact it will continue to have in the workplace for cybersecurity! You are one kickass CEO

Remember when you were a kidyou would cut out clippings from newspapers and magazines and stick it up on your wall or in your binder. Sometimes it was a celebrity crush you had, or maybe it was a dream job you sawa notable author you inspired to be like. You had dreams and told yourself one day you would make it big. You were building a vision for your future and what you wanted and giving your imagination a way to express itself. 

Shannon Carlton, CEO of Intentional Growth Strategies, teaches this practice today. Her services are most effective for women who want more fulfillment, gratitude, creativity, and balance; are feeling “stuck” but don’t know why; and want to live the life they know they were created to live.  

At the age of 40, Shannon decided she was done living safely and securely. Using the money her dad left in his life insurance, she took the plunge into opening a coworking space. For the past 4 years, Shannon has helped women in small businesses envision their lives with Vision Boards and accountability training. “I have heard from these women what an impact it has had on their lives and careers and wanted to share that passion with women small business owners everywhere.” 

When you create a Vision Board not only will you be more motivated to make significant changes in your routines, but you will also change your life and the lives of your family because of your vision. This can be any sort of board on which you display images that represent whatever you want to be, do or have in your life. Identify your vision and give it clarity.

Our Founder, Juliann Nichols, spoke at one of Shannon’s Vision Board retreats where Shannon learned about the CEO Mindset course. She took the program to get collaboration with other entrepreneurs and walk away with a clear vision, solid business plan, and to overall THINK BIGGER as a CEO. The biggest struggle she overcame was making sure processes and procedures were in place to support growth. “That is what CEO Mindset is great about. You must set up these processes and delegate to other people to free up the ‘genius’ space in your mind. Even though I loved having the big ideas and putting out the fires, I had to get away from that and think of myself as the CEO, not the employee.” 

In January, Shannon released a book titled “Manifest Your Vision with Grace, Gratitude and Growth: Your Guide to Getting Unstuck and Creating the Life You Desire with Vision Boards.” Designed to help you create the life you want to live by creating a Vision Board and then digging deep into setting goals and creating habits that will take you closer to your vision. You can pick up a copy here (insert link).  

Shannon also has an exciting event coming up. The 2nd Annual Ladies Business Vision Board Retreat from January 15-17, 2021 will dedicate all your time to growing your businesses and rediscovering your Vision for your professional life. “My excitement for this retreat far exceeds that of any of the previous Vision Board retreats I’ve hosted! This one is dedicated specifically to your business and will provide you clarity for the new year. You can learn all about this exciting event here (insert link). 

We are so happy for all your accomplishments Shannon and look forward to seeing your business grow! 

If you are looking for a lesson on shrimp, Thom Favorin is the teacher you need. As Founder and CEO of Harvest Moon Seafood, Thom and his crew supply all natural, chemicalfree, sustainably caught Florida Pink, Atlantic White, and Royal Red Shrimp. They believe in bringing back local and naturally sourced product from great Florida fisheries to not only Florida restaurants, but people across the nation.  

Having a relationship with the Captains themselves, Harvest Moon provides sea to table fresh seafood. They are a 100% disabled veteran owned business providing the best product possible. A portion of their sales go back to fellow veterans and they partner with HEAVENDROPt, a nonprofit that employs disabled veterans and civilians to help give them purpose in their lives. They accomplish this by providing employment opportunities to these two segments of our population. 

Originally from Pennsylvania, Thom spent ten years in the Army before being medically discharged after an airborne incident where he broke his back. He became a medic firefighter for the next 20 years. After having a severe heart attack and subsequent triple heart bypass, he retired and started his entrepreneurship with Harvest Moon Seafood LLC. Believe it or not, Thom used to HATE seafood! After his surgery, his taste buds changed and now he cannot get enough of it!  

Thom can tell you everything you ever needed to know about shrimp. For instance, did you know that there are over 300 different species of shrimp? While only a small portion are available commercially, each one has its own flavor profile. White shrimp have a sweeter flavor profile, while pink shrimp are the common one you see behind the seafood counter. If you like lobster, rock shrimp or royal red shrimp are great for their firm texture and you can even substitute them for lobster as a more affordable option.   

Thom heard about our CEO Mindset course through one of our partners, Veterans Florida, and felt it was exactly what his business needed at the time. Finding out he was “too nice of a guy”, he realized he needed to step up in the CEO role 

of his company and start taking control of what he needed for his business to succeed. “It was an amazing course with so much knowledge, and the energy throughout the whole group of participants was just amazing. The information was out there but you just didn’t realize or think of it on a regular basis when running your company.”  

Soon after taking the course, COVID took a toll on restaurants, taking Thom’s production from 30 restaurants to just 2. Thom felt the anxiety most of the population was struggling with, “What do I do now? What is my plan B? They pivoted to online home delivery and business took off. They will soon introduce an ecommerce website to be able to ship Florida seafood nationwide. After 7 months of hard work and collaboration, Thom and Harvest Moon Seafood have partnered with Jackson and Partners, a sales and marketing team that gives back to Veterans. 22% of Harvest Moon Seafood’s gross net sales gives back to the HEAVENDROPt program. 

In his spare time, Thom loves going to the beach with his family, his wife of 28 years and two beautiful daughters ages 24 and 16JULO loves your generosity towards your fellow Veterans, Thom. It’s amazing to see how far you have come in your journey to success. We congratulate you on everything you have accomplished and can’t wait to see your business thrive!  

If you are looking for a trustworthy lawyer to help you with a will, trust, or estate planning, Jessica Lynn Silva, CEO of Law Office of Jessica Lynn Law, can help you with this process. Serving the entire state of Florida, Jessica and her team strive to assist clients in a way that exceeds expectations. They provide wisdom and guidance in estate planning strategies and being your advocate in probating the estate of a loved one who has passed away.  

Jessica first began her legal career as a paralegal with Brock and Scott, PLLC, over twenty years ago.  Before opening her law firm, she garnered legal experience through her previous roles as an Estate Planning and Probate Associate Attorney with a local law firm, several years as Judicial Assistant to a Brevard County Judge of the 18th Judicial Circuit, and as a Civil Litigation Paralegal, Real Estate Paralegal, Certified Notary Signing Agent, Real Estate Agent, Florida Mortgage Loan Originator, Real Estate Investor, and Property Manager.  In addition to practicing law, Jessica is also a Florida Supreme Court Certified County Civil Mediator, mediating County Civil, Circuit Civil (including Probate), and Family Law cases.

Jessica was born in Fort Walton Beach, Florida. However, she grew up traveling the United States and overseas as the daughter of a military family. She then married the United States Air Force Officer from Hawaii and traveled to the United States again, this time as a military wife. Jessica had resided in Viera, Florida with her husband and three children (two boys and a girl) since 2011 when they arrived via military assignment and ended up choosing to retire (from the military) there.

Jessica heard about our CEO Mindset™ course through one of our partners FAVOB (Florida Association of Veteran-Owned Businesses). She and her husband took the class together to strategize and focus on the niche of both their businesses and get guidance to set goals and learn what their strengths and weaknesses were implementing processes. One of Jessica’s highlights was learning the value of her worth and time per hour and translating that into gaining confidence bringing in new employees in her business. Even though she had an extensive background, getting the mentorship to broaden her mindset was invaluable.  Since taking the course, Jessica has opened a second location and is currently preparing to open her THIRD location in Tampa. What an amazing accomplishment! 

Jessica enjoys volunteering at her church and within the community.  She also enjoys quality time with her family and friends, kayaking, boating, listening to podcasts, interior decorating, reading, modeling, and being a voiceover artist.

“I feel so privileged to serve clients and their families in the community that I love. I look forward to meeting and helping more individuals and families soon.”

Apply to CEO Mindset ™

Are you dreaming of the perfect getaway? We are all having cabin fever these days. Monica Iannacone, CEO of Weekend Navigators, has the perfect solution. Her company helps couples plan memorable destination weddings and honeymoons using their travel expertise to plan every detail. They have traveled to 27 countries and can help create an unforgettable wedding or honeymoon experience. They travel to the resorts and build relationships that ensure every vacation is memorable, making travel stress-free.  

Have you already tied the knotNo worries, Monica has plenty of available destinations if you want to book your next unforgettable getaway. Travel to an oasislike The Caribbean, explore Australia’s outback, or take a safari ride in Africa. Wherever the wind takes you, Weekend Navigators can help you plan from start to finish.  

With over 35 years of travel and planning experience in the military and life-long experience traveling and living around the world, Monica met her husband, Michael (an active-duty Marine) on an airplane when flying to mobilize for a year in the Navy Reserves. After they both deployed and traveled to over 20 countries in a year, they had a destination wedding in Rome, Italy. She is a Navy Veteran, Reserve Officer, and a Marine Corps spouse. She has lived in Italy and Spain and spent her life traveling for the military and for fun vacations worldwide, which explains why she loves sharing her love of travel and exploring! 

Monica and her husband started Weekend Navigators while they were both living overseas and planning their destination wedding. They started in late 2018 and helped couples plan destination weddings and honeymoons by using their travel expertise. They realized that couples, especially military couples, don’t have the time to plan their perfect wedding, and they wanted to make it stress-free. Eventually, they expanded to include social groups, couple retreats, girls’ getaways, and family vacations. We wanted to help people who want an amazing vacation but don’t have the time to plan it—millennials in their 20s to mid30s who love to travel but haven’t traveled much; retired couples that are planning a milestone anniversary. Engaged couples who want a destination wedding or honeymoon. 

Monica decided to join our CEO Mindset course to increase brand awareness of Weekend Navigators and network with other CEOs and business owners to collaborate and share experiences. I wanted to partner and connect with other business owners to grow and scale our business, and specifically use our network to book more weddings and honeymoons for 2021 and beyond. She attended both Phase One and Phase Two classes, learning to automate, delegate, and eliminate and focus on the clientele to be happy and refer them. One of the most rewarding experiences was learning how to identify a PITA client. A PITA client will consume time and money and prevent us from working with ideal clients. She enjoyed a small intimate group of people to collaborate with instead of a large room full of people. “I learned that it’s important to focus on myself, especially in the mornings, and have that dedicated time to work out, meditate, brain dump, and think.

We are quite envious that you get to travel all over the world, Monica! We love seeing how much you have accomplished, and even though Covid is affecting travel, you and your business have booked out through 2022Congratulations on all your success, and we look forward to seeing your business continue to grow!


Apply to CEO Mindset ™

JULO Strategy and Veterans Florida

Program expenses for all participants will be covered through funding provided by the Florida Legislature and Veterans Florida.

Kimberly Gomez CEO of Wellness Waves CEO Mindset @JULOStrategyDuring this uncertain time, working from home has our bodies all out of whack. If you are used to being in a workplace where you are on your feet or can get up and move around, you are seeing the effects it has been on your overall wellbeing sitting at home and staring at the computer all day 

Kimberly Gomez, CEO of Wellness Waves, uses holistic treatments on humans and animals to treat common issues such as joint and muscle pain, weight loss, stress, circulation, inflammation and more. Launched in 2017, Kimberly uses a breakthrough treatment using PEMF (Pulsed Electromagnetic Field) and MagnaWave 

What is this crazy talk we speak of? Well, MagnaWave treatments consist of pulsed electromagnetic waves being sent throughout your body to stimulate cellular repair. Practitioners often recommend using MagnaWave treatments along with conventional procedures and medication to balance our electromagnetic field, promoting better health. The best part is that MagnaWave is non-invasive and received while fully clothed. Lasting between 10-30 minutes, MagnaWave treatments are not painful and there are no adverse side effects. 

To receive the full benefits of PEMF Therapy, the treatment must reach the cells. Magnawaving uses high-powered electromagnetic pulses at a low frequency. Actively participating in US FDA studies, Magnawaving pulses are shown to reach through the body and benefit cells throughout the entire treatment area. This causes improvement in the systemic and arterial blood flow and benefits deep tissues. 

Kimberly earned an Associates in Veterinary Technology from Purdue University. With over 17 years experience as a CVT, Kimberly wanted to branch out from surgery and private practice to follow her passion for helping others while still experiencing the joy she witnesses when her patients finally get the pain relief they’ve been wanting. The youngest of five in her family, Kimberly, has two brothers and sisters that are twins. Her father was in the Marine Corps and served in the Vietnam War.  

“I was introduced to PEMF Therapy through one of my sisters. Upon further research I convinced my mother to allow me to treat her for the severe sciatic nerve pain she was experiencing. With continued treatment, she became pain free and eliminated her need for any invasive surgery. Seeing the amazing results, I was convinced that I could bring my passion for helping others and my love for animals together. It brings me great satisfaction from helping animals and humans alike become pain free and have happier healthier lives.” 

Kimberly decided to join our CEO Mindset™ course, thanks to a fellow veteran who recommended the program to her. Wanting to invest in her business, she was looking to focus on developing a business plan to help get her out of the employee mindset. Worried about failing or making the wrong choices, she realized she couldn’t do everything independently. CEO Mindset™ helped her change her target markets, work on hiring employees to take care of the day-to-day tasks, and grow her revenue and clientele. “I feel that I have the potential for more clients now because I have a specific game plan for my business where before I was just going with the flow.” 

As a result of CEO Mindset™ program, Kimberly knew she needed to work on her marketing but knew it was not one of her strengths. She teamed up with another JULO alum and fellow veteran, Patricia Murphy, with Marketing Smarty Pants, and delegated all her marketing needs to her and her professionals’ team. Being an avid horse rider, Trish partnered with Kim when one of her babies had muscle tension and needed some therapy. We love seeing our alums come together to get shit done! Kimberly Gomez CEO Mindset A-ha Moment @JULOStrategy

When she is not working, Kimberly is spending time with her two sons, Javier and Ezequiel. She enjoys outdoor events to enrich their lives with nature and expel some much-needed energy. As a US Marine Corps Veteran, Kimberly is currently working on a project to help fellow veterans with their physical injuries and mental illnesses as an alternative healing method, instead of narcotics and antidepressants that can further damage their bodies. 


Apply to CEO Mindset ™

JULO Strategy and Veterans Florida

Program expenses for all Florida veteran participants are covered through funding provided by the Florida Legislature and Veterans Florida

Pepper Wooten CEO of Woo10 LLC @JULOstrategyPepper Wooten is the CEO for Woo10 LLC, which specializes in creatively developing, optimizing, and enhancing all types of instructional content. Alongside her husband and co-founder, Steve Wooten, they offer businesses and individuals consultation on their training needs and design and develop the course work of businesses needing assistance with high turnover, low productivity, recurring issues, and companies wanting to educate their workforce.

Graduating from UMass-Lowell with high honors, Pepper is a certified copy editor, interior designer, and volunteer extraordinaire. With years of experience as an educator, editor, and event coordinator, she takes functional chaos and turns it into eye-catching design that speaks to a large audience. She enjoys reading, cooking, volunteering with the Sea Turtle Preservation Society, hand lettering, spending time with her family, going to the beach, and anything that sparkles. She has even sung in Carnegie Hall and the Grand Old Opry! Believe it or not, Pepper is her actual birth name, and she ran a high-ranking book blog that reviewed 389 books in a single year. And all while running a business? That’s what we call Getting. Shit. Done.

Pepper Wooten CEO of Woo10 LLC A-ha Moment CEO Mindset @JULOstrategyHer husband being a Veteran, Pepper heard about our CEO Mindset course through our partners, Veteran’s Florida and FAVOB. She was able to take the class alongside her husband, Steve, and knew it would benefit them both to attend. Being a volunteer for 20 years, she knew there was a lot to learn about being a CEO and wanted to give Woo10 and their dream the best chance possible to succeed. Pepper felt she undervalued her time, talents, and efforts, therefore limiting herself. She learned to let go of controlling the business so much and automating, delegating and eliminating tasks. As a result, the company has restructured their process on increasing their fees and revenue and are working on hiring new employees.

You have proven you know what it takes to be a CEO, Pepper! We are excited to see your business taking off, and we look forward to continuing with you on your journey to success!


Apply to CEO Mindset ™

JULO Strategy and Veterans Florida

Program expenses for all Florida veteran participants are covered through funding provided by the Florida Legislature and Veterans Florida

JayR McIntyre Rat Pack Worldwide Security Consulting @JULOStrategy CEO Mindset AlumniJayR McIntyre is the Founder and CEO of Rat Pack Worldwide SecurityA veteran-owned business, Rat Pack specializes in executive protection, event protection, and special missions protection. All security agents are military veterans who are trained, licensed, and certified with the ability to provide operations and logistics support from planning to execution of  the client’s security mission.  

A driven professional with a proven track record of success in leading, coordinating, and managing progressive enforcement, intelligence, and security operations in the United States Army, JayR is a Trained Executive Protection Agent and Close Protection Agent. Experienced in managing all aspects of security, anti-terrorism, and force protection initiatives, including all logistics, methodologies, and technologies; knowledgeable in preparing risk management plans, anti-terrorism measures, organizational preparedness, personal defense systems, security force management, anti-terrorism/force protection, emergency services & initial response teams, and domestic terrorism defense measures. 

During his tenure in the United States Army, JayR McIntyre served in the 1st Infantry Division in Germany from 2002-2005 with his First Deployment to Tikrit, Iraq from 2004-2005 Operation Iraqi Freedom and Served in the 1st Cavalry Division from 2005-2008 with his Second Deployment to Mosul, Iraq from 2006-2008 for 15 months. JayR also served in the 1st Armor Division from 2009-2011 with his third deployment to Mosul, Iraq 2010-2011 for 9 Months. 

He was awarded the Bronze Star Medal, Combat action Badge, and Numerous Army Achievement medals. Air Assault Qualified. JayR Holds a B.S in Sports Medicine and an Associates in Sports Medicine and is a graduate of The EBV UConn School of Business 2019. He also serves as the President of Student Veterans of America at Keiser University and is a Veterans Treatment Court Mentor, both in Tampa, Florida. 

During a private security deployment to Puerto Rico following Hurricane Maria, JayR and business partner, Remi Rivera, saw the industry sacrifice both quality and agent safety in the name of profits. They started RatPack in 2018 knowing they could provide top-of-the-line security services while hiring transitioning veterans. Today, RatPack has 15 employees, and 75 contractors working across the country, and is committed to its agents as much as its clients. RatPack pays 50% above the industry average and helps ensure its veterans receive VA care and other benefits. 

JayR McIntyre A-ha CEO Mindset Moment @JULOStrategyJayR heard about our CEO Mindset course through one of our partners, Veterans FloridaLike many other people who attend the class, he wanted to understand how to be a better CEO. He realized he was wearing too many hats and learned how to delegate tasks to other employees. Since taking the course, JayR and his company landed a huge deal as an approved security vendor for the next year’s Super Bowl LV in Tampa. They opened a new office and training facility in Tampa and formed the most elite educational training in the security industry. They’ll provide executive protection and event security on the world’s biggest stage. We love to see how much you have accomplished, JayR, and we can’t wait to continue your journey into our CEO Mindset Phase Two class!   


Apply to CEO Mindset ™


JULO Strategy and Veterans Florida

Program expenses for all Florida veteran participants are covered through funding provided by the Florida Legislature and Veterans Florida