With the Labor Day Holiday this weekend, are you able to walk away from your business, and it runs without you? If you are not sure, this would be a great time to discover what works and what does not work in your business when you are not available.
Having clear processes and systems in place and knowing when and where to automate, delegate, and eliminate is crucial to running your business. As entrepreneurs, we spend a lot of time doing and do not take the time to write down how we do it to be able to delegate later prevents us from scaling our businesses and keeps us “stuck.” We end up working through the holidays and upsetting those around us.
This weekend I challenge you to take the time to enjoy NOT working. Refrain from looking at emails, answering phone calls, text, or social media. Try to keep the computer shut down.
When you get back to the laboring, you will quickly find out what needs fixing. You might also discover that your business was fine, and everything could wait.
Look at your written processes. If you do not have them written, therein lies the first step.
Take any system, onboarding, client intake, online events, buying your products and services, and 10 x the amount of volume you have. Then take away the critical person who does that job. Are you prepared for success?
At JULO Strategy, we start building a process by thinking of it in this way, if I were to ask you, “Go to my house and bake me cupcakes.” Think through step by step and everything you need to make that happen—tools, passwords, equipment, brand, type, supplies, etc. It is easy to make a checklist from “your brain” until someone else has to follow that checklist.
Let me see your recipes for success.
With over 40 years of entrepreneurial experience, Juliannwalks her talk!She has cultivated a personal brand that demonstrates who she is no matter what she is doing, with a “million-dollar PhDin Entrepreneurism.”
https://juloglobal.com/wp-content/uploads/2022/07/JULO-global-strategy-FINAL-NEW-1030x475.jpg00Juliann Nicholshttps://juloglobal.com/wp-content/uploads/2022/07/JULO-global-strategy-FINAL-NEW-1030x475.jpgJuliann Nichols2020-09-03 18:10:202020-09-09 15:55:45Stress Test Your Processes: Juliann Nichols CEO and Chief Strategist
Steve Wooten, CEO, and founder of Woo10 LLC, is a former Army Interrogator who specializes in creating, managing and delivering learning content that enhances performance for organizations and individuals. Steve is a certified techno-enthusiast who has dedicated over 20 years to combating industry stagnation by challenging the expectations for what can be accomplished.
A pioneer in digital design, Steve’s company specializes in creatively developing, optimizing, and enhancing all types of instructional content. They take calculated risks to go beyond current boundaries to create wildly successful clients. Building quality systems and genuine relationships with clients’ long-term growth is their focus. They are creative, using their drive, commitment, and passion for encouraging, energizing, engaging, and inspiring others is how they do their thing ‘really well’ so that you can do your thing ‘really well’!
Steve’s expertise spans from Dept of Defense, Dept of Education, Nuclear, Oil and Gas, Healthcare, to Biopharma drug development platforms. He is a thought leader for “what is next” and continually optimizes his operations to stay at the top of his field.
He is a lifelong learner who stays exceptionally active. He’s been married 21 years with a 20-year-old and a 16-year-old. His family moved to the Space Coast five years ago to experience rockets, beaches, and perpetual sunshine. He volunteers with the Sea Turtle Preservation Society flagging new nests along the beach. He enjoys hiking, riding bikes, and trying new things that gets his blood pumping. He’s developed augmented reality experiences, polished stones, made beer, hiked the Grand Canyon, taught himself Braille, mastered Arabic, hatched butterflies in his flower garden and learned to play the guitar. Steve quips, “I totally dork out over rocket launches, new technologies, and Krispy Kreme donuts…although I’m trying to be gluten-free, so that’s a struggle.”
Steve attended JULO Strategy’s CEO Mindset™ course to switch his mindset from employee/business owner to actual CEO. “I hoped to learn some effective techniques for growing my business and networking in my community.” He continued to the Phase II course to further his knowledge effectively engaging his target market while increasing confidence as a CEO. By the end, he learned the necessity of documenting processes so he could position himself to outsource tasks later. It gave him the focus to sort out the competing priorities and helped him identify time-wasting customers.
We love seeing how much you and your business have grown, Steve, and cannot wait to see you thrive as CEO!
https://juloglobal.com/wp-content/uploads/2022/07/JULO-global-strategy-FINAL-NEW-1030x475.jpg00Juliann Nicholshttps://juloglobal.com/wp-content/uploads/2022/07/JULO-global-strategy-FINAL-NEW-1030x475.jpgJuliann Nichols2020-09-03 15:51:232020-10-02 17:25:34Why I Shifted From Employee Mindset to CEO Mindset: Steve Wooten Veteran CEO and Founder of WOO 10 LLC
Jay Wirth, CEO and Veteran Business Owner of D’Ogee Pet Waste Service, was raised in Pensacola, Florida. He joined the US Navy in 1993 and was an Air Traffic Controller until separating from service in 1997. Jay attended and graduated from Florida State University with a BS degree in Communications. He worked at FSU for 12 years, then left to pursue the life of an entrepreneur.
That’s when he decided to startD’Ogee Pet Waste Services in 2018. The idea was to help dog owners keep their yards, and the environment clean. “Dog waste can be hazardous to people, dogs, and the water we drink. I saw a need that people either don’t like to remove the dog waste, don’t have the time, or can’t because of physical restrictions.”
Since starting, Jay and his company have removed more than 4 tons of pet waste from residential, apartment buildings, condos and commercial buildings.They are currently looking to expand into government contracts. By keeping people’s yards, community and general green spaces clean of dog waste, they reduce the chance of spreadof bacteria that can cause sickness.
“My business is a conversation starter! I get the best laughs out of people when I tell them about my company… We are the #1 in your dog’s #2 business! It is very unconventional, but people like to know about it!” He currently resides in Tallahassee, FL with his wife Aimee and two daughters, Ansley and Eliza, and their dog, Wally.
Jay attended JULO Strategy’s CEO Mindset™ course to expand on opportunities and seize new growth. He learned that talking with the other veterans and hearing he’s not alone in how he was running his business was a rewarding experience. He continued into the Phase II program and learned how to grow his business and run it like a CEO, and not as an employee, by following processes and steps to get shit done! He increased his clientele by 10% and revenue by 5%.
We think you are a Rockstar Jay and we look forward to seeing how you and your business grow!
https://juloglobal.com/wp-content/uploads/2022/07/JULO-global-strategy-FINAL-NEW-1030x475.jpg00Juliann Nicholshttps://juloglobal.com/wp-content/uploads/2022/07/JULO-global-strategy-FINAL-NEW-1030x475.jpgJuliann Nichols2020-08-28 09:24:122021-02-05 09:22:04The Story Behind a Veteran Business Owner: Jay Wirth’s Climb to CEO.
Alice DeGeorge is the Founder and Chief Executive Officer of Presque Isle Printing Services, LLC, specializing in start-ups, small businesses and nonprofits, with the goal of providing the best in-house graphic design, great looking printing, and on-brand marketing in the local Erie area.
When stated this way, it sounds so simple; but when Alice arrived in Erie, Pennsylvania in 1995, still in her early twenties, she did not envision how her career path might unfold. One could say that her crystal ball was…cloudy.
While enjoying all that Erie had to offer, Alice embarked on a series of unrelated pre-career jobs. Her favorite former job was at Erie’s well-known Plymouth Tavern, where she worked for ten years as a waitress and trivia game host. To this day, she still praises the owner, Barb Haggerty, who taught Alice all she needed to know about great customer service and how to be a top-notch small business owner!
In 2004, Alice enrolled in Tri-State Business Institute and earned a degree in Website Development & Management; that credential laid the foundation for what Alice would describe as her “first real job,” in which she updated websites for a fish tackle company. After a year, realizing that the job was not for her, she quit and jumped into her first print industry position with a small franchise located in Erie. Here she found her calling: a position in which she could mix her design skills with the fast pace of the print industry, combined with direct customer interaction. Beyond all doubt, she knew that this was her career sweet spot! However, after two years, her paychecks started to bounce. Having no other choice, she left that job for another graphic design position; but three months later that business was bought out by a larger company. Alice was given notice that, in six weeks, her employment would terminate.
That was it: working within the print industry, Alice lost two jobs within a period of six months. She knew what she had to do and she set about her plan. During her final six weeks of employment, Alice found an office space, equipment, machines and set up accounts with suppliers.
In the midst of the national housing crisis of 2008, Alice was able to obtain a small business loan with which she purchased two copiers; and, with a credit card capped at five thousand dollars, she was able to purchase spare equipment from fellow colleagues in the print industry. Her last day at the old printing job was also her first day of business ownership: Presque Isle Printing Services was now born! To her own amazement, Alice opened her business doors on December 1, 2008.
With her business well into its second decade, Presque Isle Printing Services is now in its third location, with expanded office space, private parking lot, attractive reception area, and lovely flowers blooming outside during Erie’s growing season. All this, with Alice and expert staff inside, can be found at 4318 West Ridge Road. Even the casual observer knows that this is what success looks like.
Now a known participant in the Erie business community, Alice has embraced the mission of giving back to and building upon the capacities of others. She and her husband reside in Erie, the city which is now their home. She has skydived FOUR times and is the Queen of tye-dye t-shirts in Erie. She calls it her side hustle throughout the year and has made over 20,000 tye dye shirts all by hand!
In May 2017 the Jet Radio announcer, Allan Carpenter, opened the program by stating, “Thank you for joining us for “Keeping It Local, Keeping Erie Awesome!” I am here with my co-host, the irrepressible Alice DeGeorge!” There is no better one-word descriptor: irrepressible! Alice now interviews her clients who are advancing forward with their own dreams as local small business owners and who are also giving back to the Erie community. Her broadcasts travel throughout Erie and the surrounding region to reach the ears of listeners who enjoy Alice’s friendly style and encouraging advice. As the creator and co-host of two live radio shows, she invites all to tune in on the 2nd and 4th Wednesdays of each month, as follows:
Keeping It Local, Keeping Erie Awesome – Alice places the spotlight on her customers, who are not only great local small business owners, but also people who give back considerably to our Erie community, through event and sports sponsorship, donating to non-profit events or organizations, volunteering in the community or by coming up with their own way to give back to the community that supports them.
The Go Ask Alice Radio Show – The idea for this show came after Alice had a journey with Breast Cancer in 2019. During this time, she learned so much and came to the realization that “Knowledge is power, but only if you share it with others!” On this show, her guests are local small business owners who share the knowledge, tips and tricks they have learned to help those coming up in the small business world! In June of 2020, Alice shifted the show into a one-hour call-in show. Local business owners could call with problems or questions, and Alice and her guest would do their best to help with the experience and knowledge they have gained as business owners themselves.
Both shows broadcast live from the Boston Store in Erie, PA on Jet Radio 1400Am, 96.7FM, streaming the I Heart Radio App and on Facebook Live.
Alice attended JULO Strategy’s CEO Mindset™ online cohort to get guidance from her peers to help her navigate this unsure time in her business life. “I feel there is something on the horizon for me, but I have so many ideas, I am looking for help to wrangle them in, in order to get them going.”
After taking Phase I she learned she has it in her to be a CEO of her company, not just an employee. “I was on the right path with how I was feeling. and can make the hard decisions to get the results I want to achieve.”
Alice just finished our Phase II class and has seen revenue increase, gained 25 new clients, and is planning to hire an additional employee. She is planning on joining our new Phase III and we cannot wait to continue on her journey of success!
Alice has fulfilled her vision of becoming a successful business owner and radio show host. With her kind, fun-loving, hard-working, skilled, risk-taking, and creative spirit, she already serves as a role model for anyone within and beyond Erie, Pennsylvania. At 47 years of age and with decades yet ahead, there is no telling where her next round of successes might take her; but Alice DeGeorge will be on the path to someplace beyond the status quo…and knowing Alice, she will make that a much better place.
https://juloglobal.com/wp-content/uploads/2022/07/JULO-global-strategy-FINAL-NEW-1030x475.jpg00Juliann Nicholshttps://juloglobal.com/wp-content/uploads/2022/07/JULO-global-strategy-FINAL-NEW-1030x475.jpgJuliann Nichols2020-08-20 17:26:362020-08-28 09:08:28In the World of Printing “Resilience” is Spelled: /Alice . DeGeorge/
As President and CEO, Jim has positioned Lane Technology Solutions as the top provider of managed services, cloud services and cybersecurity in the Orlando, Florida market. He has a proven track record for assessing clients’ needs and formulating strategies to best meet those needs, as well as educating clients on upcoming trends and business technology challenges.
Jim’s vision aims to provide the best service to meet all theirclients’ technology needs. In a world of rapidly evolving technological innovation and challenges, they base their business success on their clients’ success.
In January 2013 he applied for and was awarded a GI bill grant to re-train in the field of IT. He completed the certification program and received full time employment in January 2014 with Asystech, Inc. He was then promoted to COO in January of 2017 and purchased the company by July 2019. These are really impressive accomplishments!
Jim’s success in developing partnerships with local colleges has allowed Lane Technology Solutions to invest in the education of young IT professionals by employing interns. Through this program, students get the opportunity to gain hands-on experiences and build a resume while still working towards their degrees and certifications. Jim serves on the advisory board for the Orange Technical College as well.
Jim joined the U.S. Air Force while in his early 20’s and was stationed in England when he lost a son not long after the baby was born. Being far from home and managing his and his family’s grief, he continued to meet the demands of military life.That experience opened his support for fellow servicemen and servicewomen along with their families. “Most military families are far from their loved ones — moms, dads and siblings, not to mention extended family members,” he said. “As civilians, we sometimes forget about those enormous sacrifices from military families. It is important to lift them up and recognize their contributions to our country.”
In his spare time, he enjoys studying mid-century modern architecture, traveling to small towns across the country and classic muscle cars.
Jim attended JULO Strategy’s CEO Mindset™ course to learn how to delegate tasks so he canmake more time for himself to focus on client retention and leading the overall business operations… to become the true CEO.A big a-ha moment for him was learning he cannot be the ‘everything’ of the company. Hemust ask for what he wants and for the help he needs. We are excited to see what the future holds for you,Jim as you continue onwith JULO Strategy.
https://juloglobal.com/wp-content/uploads/2022/07/JULO-global-strategy-FINAL-NEW-1030x475.jpg00Juliann Nicholshttps://juloglobal.com/wp-content/uploads/2022/07/JULO-global-strategy-FINAL-NEW-1030x475.jpgJuliann Nichols2020-08-12 16:20:052020-10-02 17:30:48True CEO: Jim Lane Explains Why it’s Less About the Title And More About Time and Focus.
Lesley Jean is a creative expert. She serves her clients extremely well as a branding/web strategist and the CEO of Moonshine Creative Group. Over the past 16 years Lesley has played a key role in building and branding several successful 6-figure to multi-million dollar businesses, including her own. In other words, she’s seen a lot of “stuff” go down in the digital marketing world. Through her sought after talks, delivery of online courses and many other agency services, Lesley Jean simplifies branding and marketing strategies for struggling and scaling business owners. She guides them through launching and sustaining successful brands that enable business leaders to work in alignment with their passion and purpose.
Lesley’s bold, colorful website matches with her outgoing infectious personality. Before she was a CEO, she taught hula hoop dance and can even hula hoop with fire! Despite naming her business Moonshine, her true passion is champagne, preferably Moet Ice! She loves patterns, especially black and white stripes (if you haven’t noticed already in her headshot ????) collects yo-yos and is a certified reiki master.
If you are wondering what most of us are…what the *bleep* is a reiki master? They perform a type of therapy, combined of Japanese and Chinese “rei” (spiritual or supernatural) and “ki” (vital energy)often described as ahealing treatment that works holistically on the body, mind, and spirit. It is simply a relaxation technique great for eliminating stress, enhancing memory, and physical healing.
Lesley attended JULO Strategy’s CEO Mindset™ course to work on the art of delegation. “I needed a shift to get clear on my evolving organizational chart. Building an internal team instead of using contractors, and developing processes for executing on courses and programs for my community were some other key focus areas for me.” After completing the class, she was able to hire an additional employee, brought on new vendors, and increased her fees for better revenue.
She is currently enrolled inour CEO Mindset Phase II course and is proving to be the badass CEO of her business. We love what you do Lesley and enjoy having you as a part of the JULO community.
https://juloglobal.com/wp-content/uploads/2022/07/JULO-global-strategy-FINAL-NEW-1030x475.jpg00Juliann Nicholshttps://juloglobal.com/wp-content/uploads/2022/07/JULO-global-strategy-FINAL-NEW-1030x475.jpgJuliann Nichols2020-08-05 18:30:062020-08-06 14:32:49Eliminate Your Fears And Doubts About Branding: Meet Lesley Jean
Angela Tormey is the CEO and founder of Ally Legal, P.A. in Lithia, Florida. Her practice area is Estate and Firearms Planning where she helps families protect their loved ones, their wealth, and their firearms. (Talk about a cool profession!) She is well-versed in addressing the needs of traditional, blended, military and civilian families and individuals at all stages of life from heading off to college to providing a nest egg for great-grandchildren and other loved ones.
Her philosophy for her business is simple. If you just want to buy paper with some basic legal terms on it, she may not be a good fit for you. There are attorneys and services out there who will do exactly that for you and, most likely, at a price point that will make you smile. On the other hand, if you are looking for a long-term estate planning professional who will walk with you through life’s many changes all while applying a holistic and guiding approach to the process of legacy and wealth protection, then you are in luck.
As Air Force Retiree and North Georgia native, Angela moved to the Tampa Bay area in 2014 with her husband (who is also an Air Force Retiree), their children, and dog to enjoy the Florida sunshine and reconnect with the area’s numerous Veterans.
Attorney Tormey has been featured at Western Michigan University’s Thomas M. Cooley Law School’s Professionalism Panel Series, Bay Area Legal Services Pro Bono Spotlight, Women of the Military Podcast Series, Great American Teach-in Presenter, and at Bell Creek Academy’s Financial Literacy Panel. She also volunteers her time as Secretary/Treasurer for Business Networking International’s (BNI) Prosperity in Action Chapter, board member for the Florida Association of Veteran Owned Businesses Tampa Chapter, Deputy Chapter Captain-Riverview of Team RWB Tampa, and Bell Creek Academy’s Inaugural School Advisory Committee.
Angela holds 2 associate degrees and a Professional Manager Certificate from the Community College of the Air Force, an undergrad certificate in Explosive Ordnance Disposal and B.A. in Homeland Security from American Military University, and a Juris Doctor from Thomas M. Cooley Law School.
Angela attended our CEO Mindset™ Phase I course to figure out strategies to streamline her processes in her Estate and Firearms Planning business. “It’s not something that will happen overnight but through consistent application, the lessons will become habits.”
She is currently attending our Phase II course and we cannot wait to see how her business thrives!
Who loves a good podcast? Look no further than Curtis Kelley, Co-Owner of The Culture Marauders LLC. They are a crew of friends and family with diverse backgrounds and a passion for life. They draw on their experiences to connect to different cultures, take away the best they have to offer, and bring it back to the masses with the intent to enlighten and entertain. Curtis started The Culture Marauders Podcast in Sept 2019 after being encouraged by his wife to leverage his military experience into creating a podcast (wives obviously know best! ????).
Curtis was born in Omaha, Nebraska but grew up around the world as a military brat. He is a 20-year military veteran with combat experience that has earned him The Bronze Star Medal for Leadership in Combat. Curtis possesses a B.A. in Logistics Management and an M.A. in Organizational Management. He currently resides in Tampa, Florida where he is a devoted father of 3 and husband to his wife Corinna for 13 years.
Curtis loves good music, food, traveling, sports, movies, cooking, hanging out with his family, good rum (who doesn’t!), and getting out and immersing himself in different cultures.
He has met 3 Secretaries of Defense (William Cohen, Donald Rumsfeld, and Ashton Carter), Former Secretary of State Colin Powell, and President Barack Obama. He has an uncanny ability of meeting famous people in random places so next time you are wanting to meet the celebrity of your dreams, this guy is your wingman!
Curtis attended our CEO Mindset™ course to gain the tools to become an effective, respected business leader, better manager, and CEO for his business.
After completing the course, he realized he was taking on too much in the operation of the business and lost focus of what his role was. “It made me take a deeper look into what I want to accomplish with my business and what resources I’ll need to do so.”
We are excited to see what the future holds for you Curtis, and look forward to your success!
https://juloglobal.com/wp-content/uploads/2022/07/JULO-global-strategy-FINAL-NEW-1030x475.jpg00Juliann Nicholshttps://juloglobal.com/wp-content/uploads/2022/07/JULO-global-strategy-FINAL-NEW-1030x475.jpgJuliann Nichols2020-07-23 10:43:562020-10-02 17:44:59How to Start a Culture Podcast: The Culture Marauders Have The Answer
Niels is a Navy veteran and the CEO & Founder of KontactIntelligence, MedCV, VetCV, & VeritasHealthCare. His passion for helping others is obvious from the first conversation. He’s a serial entrepreneur and is using his success to pay it forward in the veteran community with VetCV.
He has over 35 years in enterprise tech development focused on the business of healthcare for commercial and government health systems, physicians, advanced practice providers, and other allied health professionals. He’s an industry writer and public speaker in tech entrepreneurship and healthcare with published articles in New England Journal of Medicine’s Recruiting Physicians Today, CHEST, Association of Staff Physician Recruiters publications, and others.
His most recent tech launches were MedCV and VetCV. MedCV is a Private Credentialing Vault and Practice Resources App enabling physicians and healthcare professionals control and manage their licenses, certifications, CME, and many other critical components needed to maintain their careers and practices.
VetCV puts Veterans in control again. VetCV is a Web App created by Veterans, for Veterans, providing Active Military, Veterans, and their families with a secure, safe, online Vault to help deliver “Life” tools and resources we can all use as we move through life’s next adventures.
Pepper Wooten
As the co-founder and CEO, Pepper Wooten is a seasoned spiritual guide with over 20 years of experience in the world of soul-level healing. She’s your go-to guru for wisdom and whole-being transformation, and she’s all about helping you navigate your unique life journey.
Pepper’s teachings are the real deal, no fluff or nonsense. She offers a straightforward path to liberation and self-empowerment. Her methods are fresh, drawing from ancient wisdom and tailored for today’s world. So, whether you’re battling challenges, searching for your purpose, or just craving a big positive change, Pepper’s got your back.
With a deep understanding of nervous system regulation, she provides holistic healing and guidance that goes beyond the ordinary. Join her on the exciting journey of the Worrier to Warrior Program, and get ready to embrace healing, empowerment, and a world of endless possibilities. It’s #PeppTalkTime, and you won’t want to miss it! 🌟💪
CHRISSANNE LONG
We are Maximize Digital Media, a digital marketing company specializing in helping small businesses and entrepreneurs with online marketing strategies. We are known for our coaching skills in the fields of Website Design, Internet Marketing, Social Media, and Search Engine Optimization.
Creating beautiful, obtainable websites for small businesses and entrepreneurs is our passion. Providing those same businesses with the marketing strategies to propel them forward is the work that we’re proud of. And empowering others to learn and master the tools and techniques that will drive their continued success is our ultimate goal.
Our team is filled with people who live and breathe marketing strategy, who hold a brand’s website in the same regard as a piece of artwork, and who make it their personal mission to see a client succeed. We believe in telling a client’s story, painting a masterpiece with it, and marketing it with heart.
We are committed to making a meaningful difference in our community. Chrissanne and Craig are the creators of Lakeland Business Leaders, a local business network that connects local solutions to customers in real-time. Maximize, together with BRIDGE Local, stands behind small businesses, entrepreneurs, and start-ups.
LARRY SCHULER CEO/Founder Schu’s Hospitality Group, LLC
Larry “Schu” Schuler is currently the CEO/Founder of Schu’s Hospitality Group, LLC, a hospitality management and consultancy company formed in 2010. Larry has an eye toward becoming the premier provider of guest services in Central Florida through Superior Guest Insight™ and the delivery of Surprising Hospitality™ – his passion in a world that has, sadly, left guest insight and remarkable hospitality by the wayside. A leading achievement of Schu’s Hospitality Group was providing management and strategic development of the food operations and staff to prestigious Dearborn, MI client The Henry Ford’s $16M dining experiences. His role helped propel The Henry Ford to the forefront of Detroit’s food movement prior to his relocation to Tampa.
Schu is a fourth-generation restaurateur who began his hospitality career early and who has extensive experience and a proven track record in the restaurant/hospitality business. Encouraged by his grandfather, Win Schuler, and father, Hans, Schu vigorously pursued a broad, well-rounded work experience in hospitality management which led to employment with the Robert Mondavi Winery in Napa, CA in 1982, and the Westin Hotel Galleria in Dallas, TX. Schu returned to his Michigan roots in 1986 and became Vice President and General Manager of the family’s well-known Schuler’s Restaurant and Pub in Marshall, MI. No respectable Midwest home would have been without Win Schuler’s Bar Scheeze in the refrigerator in the 80’s and 90’s – yes, that Win Schuler’s Bar Scheeze!. Larry is also former owner of the popular Schu’s Grill and Bar in St. Joseph, MI, which opened in 1990 and still operates today, as well as Schu’s on Silver Beach.
For the past four years, Larry “Schu” Schuler has been an executive team member of 23 Restaurant Services, LLC, and the Ford’s Garage chain, building the company’s total units from four to twenty-one. Larry served as Vice President of Supply Chain Management, responsible for procurement of all foods, beverage, supply, furniture, equipment and materials, and for managing contracts and agreements for all units. Concepts include Ford’s Garage Prime Burger and Craft Brews, Yeoman’s Cask and Lion Pubs, Tiki Docks Riverview Bar and Grill, Tiki Docks Skyway Bar and Grill, and Capone’s Coal Fired Pizzeria. Additionally, he functioned as the corporate conduit for franchise communication and brand equity. Schu later served as President of 23 Restaurants, opening two Tiki Docks concepts during the COVID-19 pandemic.
Trish Murphy is owner of Marketing Smarty Pants, an online marketing company with an emphasis on content marketing. Content Marketing is the secret weapon to making your business stand out in the crowd. Trish helps businesses create and promote valuable content that connects with customers and builds brand equity.
As a content marketer she’s been applauded for her fun and informative marketing presentations, and providing simple content marketing solutions that fit any sized business.
When she’s not being a Marketing Smarty Pants, you can find her with her horse, curled up with a good book, or being silly with her kiddos. Trish is a Florida native, born right here in Orlando. She is an Air Force Veteran and has a bachelor’s degree in Marketing Management. She is on Chairman of the Orlando Chapter of the Florida Association of Veteran Owned Businesses.